October 1, 2008

In The News: October Surprise

Some very surprising -- and encouraging -- news to share today.

"Yum Brands, parent company to Taco Bell, KFC, Pizza Hut, [A&W, and Long John Silver's, has] announced plans to begin posting product calorie information on the indoor menu boards nationwide at company-owned restaurants."

Wow!

You read correctly -- these chains are doing so completely unprompted. This is not the fast-food industry sighing, rolling its eyes, and begrudgingly "doing what it's told".

The end result of this ground-breaking announcement is that 20,000 of these chain restaurants throughout the United States will post calorie information on their menus by January of 2011.

Meanwhile, McDonald's, Wendy's, and Burger King have announced they have no intention of posting calorie information where they are not legally required to do so.

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