Showing posts with label hype. Show all posts
Showing posts with label hype. Show all posts

September 1, 2008

You Ask, I Answer: Wheatgrass

I really liked your video on supplements. So many of them are just empty hype. I completely agree with you.

What are your thoughts on wheatgrass? One of my cousins swears by it.

He says it's the easiest way to get a bunch of vitamins and minerals.


-- Name withheld

New York, NY

Wheatgrass juice, the end result of pulping the young shoots of sprouted wheatberries, sure sounds like a magic green potion.

Depending on who you listen to, it clears acne, helps detoxify the colon, has "living enzymes" (ugh!), and even cures cancer and heart disease.

Before I go on, allow me to say "shame on you!" to anyone who advertises a food, beverage, or supplement as a cure for any disease, much less cancer.

It's absolutely despicable to toy with people's emotions and hopes like that.

Anyhow, I'm sure someone, somewhere, also claims wheatgrass gives you a foot massage after a long day at the office.


Wheatgrass advocates point out its high chlorophyll content as a major "plus" in the nutrition department.

Since chlorophyll resembles hemoglobin, so the wheatgrass PR goes, this juice is a great way to "rebalance the blood."

I have no clue what rebalancing the blood means, or why we even need that, but chlorophyll has absolutely no effect on human health. If we were plants, a nice chlorophyll shake would certainly work wonders!

Chlorophyll may share some molecular similarities with hemoglobin
(a protein in red blood cells that transports oxygen from the lungs to other tissues), but it does NOT transform into it, nor does it have any effect -- positve or negative -- on our blood.

And the ridiculous claim keep on coming, folks!

"Wheatgrass has what is called the grass-juice factor, which has been shown to keep herbivorous animals alive indefinitely."

The grass-juice factor? What PR intern came up with that "catch phrase"?

And as for keeping herbivorous animals alive indefinitely -- can someone tell me where I can find one of these timeless creatures subsisting on grass juice?

"Wheatgrass juice is great for constipation and keeping the bowels open. It is high in magnesium."

Apart from the fact that keeping the bowels open doesn't sound very pleasant, wheatgrass is not high in magnesium. It contains absolutely negligible amounts.

If you seek magnesium, reach for nuts, seeds, fish, and whole grains.

The only nutrients wheatgrass offers are protein (at a practically nonexistent 0.5 grams for a 1 ounce serving), some vitamin C (7% of the Daily Value in a 1 ounce shot), and iron (10% in that same shot).

I have absolutely no ideae where some of these wheatgrass companies get their statistics about their product offering vitamins A, B2 (riboflavin), C, D, and K, along with potassium and calcium.


"Wheatgrass helps the body rid itself of toxins."

No. The liver and kidneys take care of that.


Simply put, there is nothing about wheatgrass that can't be found in other fruits and vegetables.

While there is no harm in having it, perceiving it as some kind of miracle beverage is completely inaccurate.


Spinach, broccoli, Swiss chard, and Granny Smith apples are much more nutritious green foods. In fact, the actual wheatberries are much more nutritious than the shoots.


Remember, no one food or beverage meets all nutrition requirements or holds the powerful secret to longevity and agelessness.


Anyone who tells you otherwise is a big old fraud.

August 28, 2008

You Ask, I Answer: Salba

Do you know anything about Salba?

It seems to be getting quite popular (I accidentally ordered a raspberry salba square at my local coffee shop the other day), and I'm not sure whether it's a fad or not.

Is it actually a whole food or is it processed?

Where does it come from?

Is it as good as the makers of it claim?


-- Meredith (Last name unknown)
Via the blog


The folks at Core Naturals sure are working hard to hype up Salba.

No clue what I’m talking about? Let me break it down.

According to manufacturer Core Naturals, the salba seed is pretty much the greatest food ever created.

Dubbed by the company as “nature’s perfect whole food,” the press release pushes it as a one-stop shop for some of the highest quantities of fiber, calcium, magnesium, vitamin C, folate, and Omega-3 fatty acids.

Then there are statements such as this:

“Because of Salba's ability to absorb several times its weight in water, it may also help to curb hunger.”

That’s wonderful, but that’s simply what all soluble fibers do – the same ones found in oatmeal, fruits, vegetables, and nuts.

Core Naturals even make reference to one nutrition PhD at a Toronto-based university who, after conducting research, confirmed that Salba’s advertised properties truly exist.

You know something is slightly off, though, when the bragging rights about the doctor go something like this: “[He works at] the same university where in 1921, Dr. Frederic Banting discovered insulin and won the Nobel Prize for Medicine.”

Errrr.... okay?

Besides, there is something very suspect about having only one professional analyze your food. If Core Naturals is so sure that what they have is -- for all intents and purposes -- manna, why not send it out to a variety of independent food laboratories to have their goldmine validated?

Anyhow, Salba is just a white chia seed – with the exact same nutritional profile of all other chia seeds (which are usually black).

So, yes, it is an unprocessed whole food, in the same way that fruits, vegetables, nuts, and a plethora of other seeds are.

Don't get me wrong. Chia seeds have a neat nutritional profile – they are a good source of fiber, phosphorus, manganese and Alpha Linolenic Acid – but by no means is Salba a powerfood, nor does it offer the same Omega-3 profile as 28 ounces of salmon (as Core Naturals advertises.)

That is a very easy statement to debunk, by the way. Remember, salmon offers EPA and DHA, two Omega-3 fatty acids not present in seeds.

This situation with Salba and Core Naturals would be paramount to a company patenting Granny Smith Apples, calling them something different and claiming they were nutritionally superior any other apples.

Considering that Salba retails for anywhere from two to three times as much as standard chia seeds, I don’t really see a reason for purchasing it.

File it under "F" for fad. No, make that "FF" for... flimsy fad.

April 22, 2007

LAMEorade

Gatorade and Powerade have spent millions on advertising campaigns to make us believe that their products are synonymous with fitness, health, and well-being.

Their entire selling point is that their products offer some of the precious minerals we lose when exercising heavily, among them potassium. Keep in mind that we should be getting approximately 4,000 milligrams of potassium a day as you read the following.

When looking past the smoke and mirrors, we find that:

ONE 12 OUNCE BOTTLE OF POWERADE CONTAINS:
* 90 calories
* 22 grams (5 1/2 teaspoons) of sugar
* 47 milligrams of potassium (a measly 1%!)

ONE 12 OUNCE BOTTLE OF GATORADE CONTAINS:
* 75 calories
* 21 grams (5 1/4 teaspoons) of sugar

* 45 milligrams of potassium (again, just 1%!)


In other words, don't buy the hype. If you are an avid exerciser and need to replenish fluids and minerals, make sure to drink water after physical activity and chow down on any of the following within 30 minutes of working out: fresh fruit, raw nuts, tuna/grilled chicken/peanut butter sandwich on whole grain bread, and non or low-fat dairy.